Objective: Collecting Trade Show Leads
Dr. First contracted with The Danger Booth for their trade show booth at ViVE; a curated event experience focusing on the business of healthcare systems, hosted at the Miami Beach Convention Center. The goal was to create an enticing experience that would leave attendees excited to participate, but not before first scanning their badge for lead collection. Over the course of three days, The Danger Booth helped Dr. First capture over 430 unique badge scans in their branded headshot lounge and ViVE attendees were delighted to receive a new professional headshot.
